Shannon Hayes is the strategist and medspa growth advisor behind some of the most successful—and quietly innovative—practices in the industry. With a reputation for building high-performing teams, leveraging next-gen AI, connecting key players, Shannon works exclusively by referral and rarely appears on social media.

Her expertise powers top-tier medspas from behind the scenes, guiding founders, clinicians, and entrepreneurs through AI adoption, digital strategy, and operational transformation.

Shannon is the founder of Medspa Mastery, the architect of The Medspa Marketing Suite and works with medical spas in the United States as advisor, partner, and digital marketing expert. Shannon has built and grown medspas to multi-million dollar locations since 2015 and also consults with leading vendors: Allergan, Galderma, SKNV, Hydrafacial, Cherry Financing, and others.

Shannon can be reached at shannon@vitalityventuresgroup.com